Our Story
Our Story
Oat Haus began with a question in August 2017: could an oat-based spread deliver the rich, spoonable experience people loved without leaning on nuts? After a first pitch in September 2017 and hundreds of kitchen tests by January 2018, the earliest jars launched in March 2018.
The team moved from an initial kitchen in August 2018 to Whole Foods shelves in June 2019, then into a larger San Diego kitchen in February 2020. A Philadelphia facility followed in December 2020. In July 2021, the brand became Oat Haus, and its story reached Shark Tank that October.
Growth continued through new stores and automation in May 2022 and a 45,000-square-foot Cleveland facility in September 2023. By October 2024, four million jars had been made by hand, alongside equipment that could fill six jars at a time. Every chapter reflects the same spirit: curious experimentation, joyful flavor, and a belief that oats can do something wonderfully unexpected.